Role: Product Designer
Users: Editors, translators, producers,
Objective: A business-adapted, unified, and shared media management solution for all of SVT
Users: Editors, translators, producers,
Objective: A business-adapted, unified, and shared media management solution for all of SVT
MARK is the hub for all the material SVT produces each year, containing raw video material, films, clips, news segments, images and more. The tool is a plays a central role in many of SVT's productions.
In this project, my team (product owner, service designer, UX lead, and developers) and I developed SVT's new media management system, "MARK," to replace the outdated "Meta." As a 60% UI and 40% UX designer, I led workshops to map user needs and designed an intuitive interface that presents key information at a glance while ensuring a pleasant user experience.
Main goals
1. A faster and easier search, generating relevant search results faster.
2. context-adapted and faster media management to meet the pace of journalism
3. increased clarity regarding rights and permissions of usage in TV
1. A faster and easier search, generating relevant search results faster.
2. context-adapted and faster media management to meet the pace of journalism
3. increased clarity regarding rights and permissions of usage in TV
Please have a look a this video which I made to describe the project to our many stakeholders.